Job Description We are looking for a Marketing Email Executive professional to play a pivotal role in our Marketing, PR and Communications team in our London office. Your key responsibilities will include: You will be passionate about ensuring the customer receives the right message at the right time, with a focus on optimizing existing triggered email campaigns, as well as developing and launching new ones. Deliver all promotional and content-based email campaigns in line with the trading and content calendars; including creative direction and copy and. You will deliver increased personalisation, segmentation and relevancy in all emails. Ensure all emails are scheduled and delivered to brief. Maintain lifecycle communication programmes (Always On) to drive continuous improvements to customer retention and lifetime value. Proofread emails for clarity, grammar and spelling. Upgrade our email templates using graphics, personalisation and advanced features. Ensure target audiences and data are accurate and relevant. Analyse campaign performance and suggest improvements. Ensure emails follow industry policies and best practices. You?ll be required to evidence the following: Comprehensive understanding the core principles of marketing. Experience in copywriting and creative briefs. High level of accuracy and excellent attention to detail is essential. Clear and confident communication and presentation skills (verbal and written). Excellent people skills with ability to quickly form relationships and rapport. Self-starter who can manage their own time, prioritise projects and work to tight deadlines. Strong competency in MS Word, Excel, PowerPoint, and Adobe Acrobat. A motivated team player. Comfortable working in varied locations. E.g., office / branch / home. You will be responsible for running email marketing campaigns end-to-end across multiple brands and products. This role would suit a highly organised individual who has some experience in HTML and email analytics and who will support the management team with delivering the email marketing strategy. The ideal candidate will have: Minimum 2 years work experience in a Marketing role Degree qualified in Marketing or equivalent Property industry experience is desired but not essential Excellent written and verbal communication, and copywriting skills. Ideally some experience with HTML and content management systems. Ability to be flexible and adjust strategy to suit and integrate a wide range of technology/marketing platforms. Strong project management skills. An ability to work under tight deadlines. Google Analytics experience beneficial. An acute eye for detail. Commercial awareness and trading focus. Able to manage time effectively and to prioritise actions. An understanding of GDPR and marketing communication compliance. CF00490
